Can you see a culture’s cravings in a recipe. Can you see the symbol of Icelandic Culture in a single serving of Vinarterta? The secret isn’t found in a recipe or a piece of cake. Treasured food experiences that shape our cultural identity are not founded in recipes, ingredients or methods. Why and how a […]
Not just volcanoes: The light of the soul throws sparks. There is a secret to creating beautiful memories with family and friends. We remember the days with friends and family that healed our hearts and fueled our inner fire. And we want more….(It’s about more than cake. 🙂 The secret to creating and repeating those […]
Glaze Amazes Guest at Toronto Picnic Event – Technology Meets Outdoor Fun – is an article by Icelandic technology company Glaze.is. It’s about the latest Arden Jackson and Vínarterta adventure. We beta-tested the fabulous new Glaze Order and Payment App for food service management for our ‘Taste of Iceland’s Independence Day Picnic in High Park’ […]
Winter Rhubarb Vinarterta is made with Forced Rhubarb that looks like lava, grows in the dark and tastes like summer. Winter Rhubarb Seasonal Vinarterta is here! Rababara (Rhubarb) is such a fun word and a wonderful treat. It’s a historic favourite of Icelanders and Western Icelanders alike, it’s locally available in Iceland and North America, […]
Do you know how to create great Future Memories of Thanksgiving, Jól and Christmas? Memories hold a great deal of power over us. When we remember the good ones, we experience the positive high of wonderful feeling as if they had just occurred. The less good memories do the same and make us feel negative […]
The waiting is almost over. You know the feeling. What is your cultural craving? What are you greatly anticipating this year? The granddaughter of a dear friend shared a touching story at the memorial celebration for her Amma about her memory of waiting for a treat of deliciousness. She recalled looking forward to the […]
The El Macambo Event That Changed The (Vinarterta) World. In November of 2011 the Icelandic band ‘Of Monsters and Men’ arrived in Canada after signing a record deal in the US with Universal to release their first album featuring their number one hit ‘Little Talks’. A comfy group of Toronto Icelanders, Icelandophiles and I joined […]
Intergenerational Heroes – The Volunteer Team at Icelandic Roots Guest Article by Arden Jackson CVO (Chief Vinarterta Officer) These pioneers work for the world they will leave behind. They are the forerunners who know that the actions of one generation have consequences on those following. They are the intergenerational heroes of the Icelandic Roots Volunteer […]
Vinarterta for Thanksgiving and Christmas! We’re open and ready to take your orders! We’re excited to continue to deliver Vinarterta to you – wherever you are! We’re passionate about sharing our experiential culinary and cultural adventure with you in the form of our beloved Icelandic cake. And, the Vinarterta Kitchen is filled with all the […]
Mother’s Day Story: What do Margrets and Vinarterta have in common? Who can deny that Mothers, Margréts, Margarets, Maggas, Icelandic coffee made with a bag, and Vínarterta, have not added significantly to our way of life? On this Mother’s Day, I’m remembering an experience leading an amazing group of women who came together to support […]